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Lo Que Arde


When a rental car turns into a token and you’re like ‘what is happening?
An Argentine startup, Mercado Cripto, turned rental cars into blockchain tokens offering a 10% annual yield.
Each token represents a share of the income generated by real vehicles on the road.
Beyond finance, the project signals a cultural shift — from owning to participating — showing how blockchain is beginning to move through real streets, not just digital ones.

Larisa - LoQueArde
Nov 7, 20253 min read
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